The New ABC's - Animated Typography

Designer Jeroen Krielaars of the Dutch firm Calango, has shared with us his new animated typeface Moshun (Mo-shun, ya' get it?) -- further evidence that multimedia is revolutionizing graphic design, from branding down to type itself.

Moshun’s a fairly simple design -- done in just two days in Illustrator and After Effect -- that happens to leap, spiral, and shimmy into place. So your computer screen starts out with a rough assortment of shapes and lines that are quickly assembled into the playful, modern-arty letters you see here. It’s what you’d get if Alexander Calder were a typographically minded computer nerd.

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